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PPC is an Internet advertising model used on websites, in which advertisers pay their host only when their ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
Pay-Per-Click Management (PPC) instantly increase site traffic, and start converting visitors into sales!
What is (PPC) or Pay-Per-Click marketing? Well simply put, pay-per-click is a search engine marketing technique which allows its operator full control of ad space within a search engine. In the image below you will see a search for the term "Yahoo Store Consulting" using google as a search engine. Now notice the "pink" bar on top and listing on the "right" both are "Sponsored Links" which are controlled via "PPC" Pay-Per-Click Advertising. On a side note listed below the "pink" box are "natural" or "organic" search results.
Pay-Per-Click marketing is a proven and extremely effective form of internet marketing. It's utilized daily by some of the largest companies in the world. (Amazon, eBay, BestBuy, etc.) The great thing is, its also used by small business owners as well! PPC truly is one of the most effective and universal methods in driving visitors to your website.
What is (PPC) Pay-Per-Click Management, and why do I need it? Based upon of the vast number of organizations utilizing this amazing marketing tool, PPC marketers have to be highly knowledgeable in all aspects of their campaigns. Managers need to know how to maximize their (ROI) return on investment, and run profitable PPC campaigns.
You online competition increases daily, thus increasing the tension on your marketing. Optimization of your pay-per-click campaigns become more and more crucial. You need to make sure your maximizing your return on investment. If not properly managed PPC accounts become a money funnel, to many keywords, lack of time, bad ads or placement. PPC campaigns can get very expensive very quickly, and become a total waste of time, energy, and revenue.
We handle your PPC campaign as if it were our own, unlike other organizations who visit bi-weekly, and provide you a month report. We're actively in your account daily making changes, add keywords, creating ads, and monitoring conversions.
Are we the cheapest? No. But if you are looking for a service to monitor, build, and allow you to be completely hands off your account, give us a call.